Digital Media Specialist  
Swenta Limited   More jobs from this company

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Job Title:   Digital Media Specialist
Category:   Marketing
Total Positions:   1
Job Location:   Islamabad
Gender:   No Preference
Minimum Education:   Bachelors
Degree Title:   Marketing/Mass Communication
Career Level:   Experienced Professional
Minimum Experience:   2 Years
Apply By:   Nov 26, 2021
Job Description:

Apricart is a convenience-based solution aiming to revolutionize online grocery shopping in Pakistan and set new standards of service in the e-commerce Industry.

  • Headquartered in Karachi, Apricart E-store has established its strong presence in the industry in less than a year.
  • We are looking to onboard a ‘Digital Media Specialist’ in our Performance Marketing team.

Roles & responsibilities include:

  • Plan effective reach of posts and branded content organically as well as through paid activities.
  • Plan and execute optimized campaigns for Social Media Marketing and Google Ads
  • Provide support and feedback to IT to improve website SEO
  • Monitor and optimize ROI and CPC
  •  Provide insights to the creative team on ideas/ creatives that perform well
  •  Monitor web and app google analytics
  • Develop high ROI audience groups for campaigns

Required Skills:

  • Google ads (PPC)
  • SEO
  • Google Analytics
  • Facebook ads
  • Media Buying and Planning
  • Results Analysis & Reporting

Experience & Education:

  •  At least two years of demonstrated experience in digital media buying with an advertising agency
  •   Undergraduate degree in Marketing/ Mass Communication or other related field.

Company Information
Company Name:  Swenta Limited
Company Description:
Experienced global firm of management consultants

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